AP's & PP's & why they are essential!
Feb 15, 2023
AP's and PP's in print runs refer to Artist's Proofs and Printer's Proofs. These are copies of a print that are created in a production run for the purpose of quality control. Artist's Proofs are usually requested by the artist in order to ensure that the colour and detail of the original artwork has been accurately reproduced in the print run. Printer's Proofs are usually requested by the printer to verify the quality of the printing job. AP's and PP's are a necessity for print runs as they allow for a quality control measure to be taken before the entire print run is completed. This helps to ensure that there are no errors or discrepancies in the prints and that the artist will be satisfied with the results. The recommended ratio of AP's and PP's to the print run is typically one AP and one PP to every ten prints in the run. This ensures that the quality of the prints is consistently high and that any issues can be addressed before the entire run is complete. Printing technology has advanced significantly over the past 50-60 years. Digital printing technology has replaced traditional printing methods and has made it easier and faster to produce prints. There have also been advances in colour imaging technology which has allowed for more accurate